The French Days, which will be held from September 23 to 26, will they be the occasion for full promotions on Apple products? Nothing is less certain, the Apple rarely participating in these consumer bacchanalia (with a few exceptions, such as Black Friday or Back to school). However, many French consumers hope to find devices from the manufacturer at a bargain price.
The price comparator Idealo has carried out a study which confirms the interest of its users for Apple products. The principle is as follows: the study identifies the devices for which users of the engine have set the most price alerts between August 15 and September 16.
In this little game, the AirPods Pro come in second place, behind Sony’s PS5. Potential buyers are hoping for a 21% discount on the headphones… Apple unfortunately upped the AirPods Pro 2 rating, but the first generation can currently be found at €215 on Amazon… a 23% reduction.
The AirPods 3 follow not very far in 5th place, with the hope of finding them 19% cheaper (they are offered at 189 €, still on Amazon, i.e. -13%). Apple places just after the iPhone 13 and the iPhone 13 Pro, with expected promotions of 12% and 13% respectively. iPhone 12, iPhone 13 Pro Max, Apple Watch Series 7, AirPods 2 with wired charging case are also in the top 20.
Note the interesting breakthrough of Pixel 6 and Pixel 6a at the bottom of the ranking: are Google’s efforts to become embedded in the French smartphone landscape paying off?