In Brazil, Apple is now prohibited from selling the iPhone 12 and 13 if there is no charger included in the box. Apple was also fined more than 2 million euros for the sale of incomplete devices.
In a process of environmental protection for achieve carbon neutrality by 2030, Apple has removed chargers from all its iPhone boxes since 2020. The Cupertino company would thus save hundreds of thousands of tons of metal. It also benefits from improved transport efficiency. His reasoning behind this decision was that users already have an array of home chargers. However, Brazil disagrees.
The Brazilian government has just imposed a fine of approximately 2.36 million euros to Apple for shipping incomplete devices. Brazil now also prohibits Apple from selling iPhones without a charger included in the box. This therefore directly concerns the iPhone 12 and 13 which are currently sold without a charger.
Selling an iPhone without a charger is a ” discriminatory practice “, according to the Brazilian government
After launching the iPhone 12 in 2020 which was shipped without a charger, Apple also removed the adapter from the boxes of the iPhone 11, SE (2020) and XR the same year. According to the Brazilian government, the absence of a charger is a ” deliberate discriminatory practice against consumers “. Since the charger is an essential part of the iPhone, Brazil believes that Apple sells incomplete products.
Brazilian authorities say there is no evidence that selling iPhones without a charger offers any environmental protection. Apple obviously intends to appeal and find common ground with Brazil. The firm will work with the Brazilian consumer protection agency (SENACON) to to resolve their concerns “. According to her, ” we have already won several court decisions in Brazil on this subject and we are convinced that our customers know the different options for charging and connecting their devices “.
The ban on the sale of the iPhone 12 and 13 without a charger in Brazil will also affect the iPhone 14 if the Brazilian government does not change its mind by its launch. As a reminder, the iPhone 14 will be presented later today and we have prepared a summary of everything we know so far.